We are seeing a current trend and fad these days, it’s called pictures! Ever seen one? Sure you have. We see them everywhere, and in my ministry we are seeing many of our students hanging out on Instagram. Social networking is big time, and when we talk about being involved and invested in their world – Instagram is part of that.
So… here’s a couple tips and tricks on how you can utilize Instagram for you student ministry.
1. Create a Instagram for you ministry!
You can promote it, have multiple staff/ volunteers on it taking pictures at the same time. Like and comment on student photos. The whole time in doing this, you are promoting!
2. Utilize Hashtags – Ask students to take pictures during your event, even carve out time to do it (we do an “Instagram Moment” during our service). Ask them to #yourname. Check up on the hashtag and see all the students posting pics.
*Note: Hashtag is more public, and easier for many people to see what is happening in one place. If they just tag you, then you are the only one seeing that. Make sense? if not, comment below, and I can explain further.
3. Call to action – Like is HUGE! Commenting is better. Take pictures before your events to build anticipation. Get a random box and put something in it… “What’s in the box? Show up tonight to find out!” That will create more anticipation that might help students to invite their friends and be excited about what you have going on.
4. Use Webstagram - http://web.stagram.com/ – A website where you can sign in with your instagram info. Comment on pictures and keep an eye on what students are saying about your pics. It’s a useful tool to keep up to date with what is happening (also, the pictures will be bigger than a phone!)
*I’m so excited to use this. We have started doing an Instagram Moment and asking them to #hazardousmsm – As students are taking pictures, I’m going to try and Like or Comment as soon as they post pictures, as quick as possible. With this site, I can search for my #hazardousmsm and then refresh the page. Easily Liking and commenting faster with my laptop then typing on my phone.
5. Have Fun – nuff said.
Let me hear how you are using Instagram, anything I missed or need to explain further? I encourage you to meet students where they are at… hang out with them there. These days, it is online.